Privacy • Consent • Transparency

Privacy Policy

How we collect, use, and protect your information — in plain language. This policy applies to searchtactix.com and services provided by Search Tactix Inc.

Contact or Call 1-877-408-3373

Who We Are

Search Tactix Inc.
2098 Queen St E, Unit 1, Toronto, ON M4E 1E1, Canada
info@searchtactix.com1-877-408-3373

Last updated: November 2, 2025

Information We Collect

  • Contact info you submit (name, email, message, phone).
  • Marketing parameters (UTM tags, gclid/msclkid/fbclid) and referrer for analytics and attribution.
  • Usage data (pages viewed, device/browser, general location) via cookies/analytics.

How Search Tactix Uses Your Information

  • To respond to inquiries and deliver services you request.
  • To measure performance, improve our site, and prevent abuse.
  • To run lawful marketing (remarketing where permitted with consent/opt-out controls).

Legal Basis (Canada-first)

Search Tactix processes data under consent (including implied consent under CASL where appropriate) and legitimate interests (e.g., security, analytics). Where required, we’ll obtain explicit consent.

Third-Party Services

  • Google Analytics 4 (site usage). IP handling and retention settings are configured in GA4.
  • Google/Microsoft Ads (attribution, conversions). IDs like gclid/msclkid may be stored with your submission.
  • Email & hosting providers for site and form delivery.

Cookies & Consent

Search Tactix uses cookies/pixels for analytics and marketing. You can accept, decline, or manage preferences via the on-site banner. You can also clear cookies in your browser at any time.

Data Retention

  • Contact inquiries: typically 24 months from last interaction.
  • Analytics: retained per GA4 settings (commonly 14–26 months).
  • UTM/attribution fields: retained with inquiry records for reporting & audit.

Your Rights

  • Request access, correction, or deletion of your personal information.
  • Opt out of marketing at any time.
  • For EEA/UK visitors: rights under GDPR (access, rectification, erasure, restriction, portability, objection).
  • For California visitors: rights under CCPA/CPRA. We do not sell personal information.

How to Contact Us

Email info@searchtactix.com, or write to the address above. For identity protection, we may need to verify your request.

Updates to This Policy

We may update this policy to reflect changes to our practices or legal requirements. We’ll post any updates here with a new “Last updated” date.